Monday, April 8, 2013

Remembering Lilly Pulitzer

For the first 24 years from 1959 to 1982 Pulitzer s namesake company thrived. By 82 annual sales were at $15 million. But it faltered in 1984 when designers like Calvin Klein and Donna Karan and the hard shouldered power suit became popular for women. The brand went dormant until 1994 when it was revived by Sugartown Worldwide Inc. Pulitzer removed herself from the day to day but stayed involved as a consultant. Eventually the brand expanded to include children s clothing home furnishings stationary and even a limited line for men.

Articles Source here

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